“Joe was right when he said that the whale is just a whale. And so was Leonora when she said the whale is everything. What if we grant the whale his whaleness, grant him furlough from our metaphoric employ, but still allow the contours of his second self - the one we've made - and admit what he's done for us?” - Leslie Jamison, Make It Scream, Make It Burn
Even if some whale designs presented here were part of branding projects, this is a personal project started on Dribbble and Logoground at the beginning of 2020. This collection will grow in time.See something you like? Some of them are for sale.
Hopefully, this project along the other ones, will culminate in an exhibition and the publication of a limited edition book in a few years, when the number will significantly grow.
I'd like to mention that one of these has also received alogo design award in "The Best Negative Space Logo Designs" category.